Imagine Dragons Radioactive
The genre of this video is a mixture of two its Alternative Rock/
Electro Rock. This video was directed by Syndrome, Syndrome directs videos for
video games, Music Videos, Commercials and Live. Syndrome has directed music
videos for artists like Cover Drive, Eminem,
Rebecca Ferguson, Rita Ora and Ke$ha. The video stars with a long shot
of a woman walking on a path with a cage that is covered over which leads the
audience to try and guess what’s in the cage, the next shot is of what looks
like an abandoned building. The shots used seem to be very similar either close
up extreme close up. The changes between the shots is not beat matched which
works in this particular video. This video again is very different to the song
which is misleading when I listened to the song for the first time I thought it
was a nuclear type song due to the deep bass but the director decided to
portray this as a completely different idea. This video contained puppet which
again a lot of videos don’t it just adds another dimension.
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